A law firm specialising in
17 degrees is an innovative, exclusive,
and boutique law firm that specializes in Intellectual Asset Management and Intellectual Property (IP) for emerging and established businesses in Australia.
Work With Us
Our firm acts for hundreds of clients and proudly supports enterprising individuals and emerging companies in creative and innovative industries, as well as some of the world’s most prominent brands. We represent high networth individuals, celebrity clients and influencers, emerging companies and large corporate clients.
We represent, inform, advise and equip clients with the tools they need to protect their most valuable asset – their intellectual property. 17 Degrees helps turn ideas into assets and if needed, fights to protect them.
Backed by over 20 years of experience in advising clients how to protect its IP, trade mark law and practice, high stakes litigation and global brand management, 17 degrees offers real and empowering solutions for clients.
Our Services
To secure your brand identity and IP rights, we offer:
- Comprehensive trade mark searches to check the availability of your new brand.
- Preparing and filing trade mark applications.
- Handling of trade mark objections and examination by IP Offices around the world.
- Advising on IP disputes or oppositions.
- Appearing in the Federal Court, Federal Circuit Court or Supreme Court of Australia.
Testimonials
"When we met Blair, we connected with his relaxed and personable style, which was matched with his thoughtful manner and general insight. However, Blairs true ‘worth’ came into view when we were blindsided by a market competitor prior to our business launching. Blair calmed our nerves and over several months, methodically unpacked, defended and ultimately overwhelmed the spurious claims of a competitor. He was able to do this not just because of his command of the IP space, but also because of his considered structural advice that was set out at the start of our advisory process. Unlike several other legal firms and partners that we met prior to finding Blair; there was no beating of the chest, no ego driven moments; rather, every engagement with Blair has been authentic, thoughtful and risk assessed. Blair is an unassuming and highly professional and we are grateful to have him as a trusted advisor for our business – now and in the future."
Sebastian Cox
Managing Director, Airyday Skincare
"We now have a portfolio of over 200 trademarks across 38 countries/regions. This portfolio enables and supports our ability to trade and protect our brand and company in most key countries around the world. Blair is always at the ready for us for new opportunities and challenges. His knowledge and resources are extensive. Over the years he has appointed and developed a truly exceptional team who manage our needs with speed, grace and diligence.”
Confidential
Global Skincare Brand
"Blair has installed confidence in my mind and I know we will have the outcome we are looking for. I will say if it was not for Blair’s experience, I would be in a worse spot as he has spotted the very small, tiny detail that was overlooked by the other party and as far as I am concerned that was a needle in the haystack moment."
Barry Boutillier
The Shutter Guy
